How It Started

In Pratilipi’s early stages, contracting was simple. The business relied on a basic e-signing tool to handle employment and consultant agreements. There was no immediate need for a full Contract Lifecycle Management platform.

That changed as Pratilipi began scaling monetization and working with thousands of individual creators, vendors, and partners across the country. Contract volumes increased sharply. Complexity rose. Legal risk increased.

“We knew that the way we were doing things would become a bottleneck if we didn’t solve it early.”
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Roshni Venkatesh, Head - Legal and Compliance at Pratilipi
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This was the inflection point. Legal began proactively scouting for a CLM that could support scale without creating friction across teams.
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SpotDraft entered the picture at exactly the right time.

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Pratilipi’s Challenges. And Why SpotDraft Was the Right Fit

01 Legal Could Not Scale Linearly With the Business

With just two people on the legal team, every manual step added pressure. Reviewing, executing, tracking, and storing contracts end-to-end was not sustainable as the business scaled.

How SpotDraft Helped
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SpotDraft took ownership of the operational load. Automated workflows, centralized execution, and contract tracking allowed a two-person legal team to support a fast-growing business without becoming a bottleneck.
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“One of the big reasons that we’ve been able to be a lean team now, we’re just 2 people, is because of the load that SpotDraft handles.”
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02 High-Volume, High-Risk Contract Execution

At peak, Pratilipi was executing close to 200 contracts every month, many with non-corporate users across India. Without a system-driven template, accuracy became a major concern. Manual edits, outdated clauses, and multiple document versions circulating internally increased the risk of errors slipping into live contracts. As volumes grew, relying on static Word or Docs workflows made it harder to maintain consistency and control.

How SpotDraft Helped
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Standardized templates, controlled clause usage, and version management ensured consistency at scale. Legal could move fast without compromising on risk.
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“We’ve signed over 3,000 business-critical contracts on the same SpotDraft template. That’s how much we trust the system.”

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03 Manual Stamp Paper and Offline Workflows

Stamp paper attachment required offline coordination and manual steps. This broke execution flow and slowed teams down. The friction multiplied as contract volumes increased.

How SpotDraft Helped
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SpotDraft had already built native stamp paper workflows. Execution stayed fully digital, even for India-specific compliance needs. When Pratilipi saw this feature already live, it reinforced that the product was built for real operational realities.
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“That was the moment we knew this team actually listens.”

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04 No Single Source of Truth for Contracts

Before SpotDraft, contracts were spread across tools, inboxes, and offline workflows. As volumes increased, legal risked becoming responsible for cataloging, storing, and tracking every document across the company. Finding the right contract. Confirming what was signed. Or responding to internal queries quickly was becoming unsustainable for a lean legal team.

How SpotDraft Helped
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All contracts were executed and stored in one place, across legal, HR, and operations. Legacy agreements were migrated smoothly, and new contracts were automatically organized with searchable filters and metadata. Legal no longer had to manage cataloging or retrieval manually, yet retained full visibility whenever documents or data were needed.

This shift allowed legal to retain visibility and control, while stepping away from operational document management.
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“We don’t have to worry about finding those documents. It’s so well cataloged and the filters work so well that it’s very easy to find the data when we do need it.”

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The Results

Legal Scaled Without Hiring

SpotDraft enabled Pratilipi to avoid hiring additional legal or operational resources purely for contract execution and management.

Outcome:

• Avoided 2 additional  hires
• Significant cost savings over three years
  
  

Business Teams Became Self-Sufficient

Operations, HR, and other teams now execute contracts independently with minimal legal intervention, while staying fully compliant.

Reduced Risk, Stress, and Manual Effort

While difficult to quantify precisely, the impact was immediate. Legal no longer worried about document errors, missing contracts, or execution gaps.

Legal Repositioned as a Business Enabler

Instead of being involved in every document, legal now focuses on high-impact work like strategic guidance, funding, and risk management.
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“Legal doesn’t need to be involved in everything anymore. The business can run with minimal hand-holding.”

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More Than a Tool. A Partner

From the first demo, SpotDraft felt intuitive. Adoption across non-legal teams was realistic. More importantly, the product reflected a deep understanding of in-house legal workflows.

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What’s Next for Pratilipi

Pratilipi continues to expand its use of SpotDraft, with plans to explore advanced capabilities like VerifAI and deeper integrations. As SpotDraft evolves with features like obligation management and improved intake workflows, Pratilipi sees the platform as a long-term partner in enabling scale, not just managing contracts.